Gravity is a pioneering platform dedicated to bridging the significant financing gap faced by small businesses across Africa. With an estimated $330 billion USD in unmet demand, Gravity provides a solution for financial institutions to safely extend credit by leveraging data-driven insights on merchants’ purchasing habits. This enables lenders to tailor financing products effectively while mitigating the risks associated with fund diversion in supply chain financing.
Overview
We envisioned the future of decentralized identity to enhance efficiency across various services.
One key use case was designing an intuitive mobile app that empowered shopkeepers by streamlining order placement and facilitating easy access to loans for business growth. Another was collaborating with UNDP in Turkey to improve livelihood prospects for refugees by helping them secure job opportunities.
Our work spanned web and mobile delivering a seamless, end-to-end experience that significantly increased user engagement.
Services
- Website redesign
- Web Application Redesign
- Brand design and strategy
- Mobile App Redesign
